Sell Your Home
At Coastal Homes LA, selling is never rushed. It’s thoughtfully built, meticulously executed, and powered by the best tools and talent in the business. Our approach blends elite Compass programs with our own high standard for preparation, presentation, and strategy that consistently delivers top-tier results.
We start with intention. Every listing is mapped out with clear steps, realistic timelines, and the right experts in place from day one. That means strategic cosmetic updates, tailored staging by top creative teams, magazine level photography and film, and full access to Compass Concierge and Compass One when a property can benefit from a pre market investment. If coming to market a little later means a stronger sale, we’ll tell you without hesitation. Presentation is everything.
Pricing is grounded in data, broker intel, and decades of Westside experience. We shape a strategy that positions your home to stand out the moment it launches.
Promotion is where your listing goes wide and deep. From precision targeted digital advertising and polished social campaigns to high impact print and global Compass marketing channels, your home is showcased with intention and reach.
And through it all, we manage the details. You get a calm, organized process, clear communication, and a team that treats your home like a project worth doing right.
If you’re considering a sale, we’d love to craft a plan that aligns with your goals and elevates your home to its highest potential.
Compass Concierge
Get fronted for the cost of home improvements, with no interest. Pay when you close on your home.
Compass Concierge is the hassle-free way to sell your home faster and for a higher price with services like staging, flooring, painting, and more.
A full-service experience.
The team at Coastal Homes LA provides a comprehensive approach to selling your home, resulting in increased interest, maximum market price, and a faster sale.

Promotion
Compass Marketing
Collaborating with our in-house marketing and advertising agency, we will strategically focus on the appropriate audience through the most impactful channels. Our unified brand identity will enhance the aesthetics and narrative of your home, elevating its appeal and bringing the maximum number of potential buyers across the threshold.

Product
Compass Concierge
Concierge assists in accelerating the sale of your home and maximizing its value by shouldering the expenses of home improvement services, from staging, to painting, to kitchen and bath renovations. There are no upfront fees or interest charges involved.

Placement
The Compass 3-Phase Marketing Strategy
Compass gives your home a launch plan built for impact. Our team executes each phase with precision so your listing enters the market with momentum, not guesswork.
Phase One: Quiet Pre Launch
We prep the home, complete smart upgrades through Concierge when needed, and bring in our trusted staging and photography partners. Behind the scenes, Compass One shares early intel with verified buyers and top agents to build quiet demand.
Phase Two: Coming Soon
Once the presentation is dialed in, we release a Coming Soon to generate buzz without starting the days on market clock. It lets us test pricing, gather feedback, and create anticipation before anyone steps inside.
Phase Three: Live on Market
Your listing goes live with full force. Precision digital ads, global Compass exposure, polished social media, email campaigns, print pieces, and high quality showings all work together to convert interest into offers.
It’s strategic, timed, and proven to deliver a stronger debut and a stronger sale.

Price
Pricing with Strategy, Not Guesswork
Pricing your home correctly is one of the most powerful decisions you can make, and we treat it with the precision it deserves. Our approach blends market data, buyer behavior, and real time broker insight to position your home exactly where it needs to be.
We analyze comparable sales, on market competition, micro neighborhood trends, and seasonal patterns to determine the pricing lane that will attract the right buyers and drive strong activity. The goal is simple: create demand, not hesitation.
Once your price is set, we continue to monitor market signals and showing feedback, adjusting the strategy only when the data supports it.
It’s pricing as a discipline, not a gamble, designed to deliver the best result in today’s fast moving Westside market.
Our Seller Guide: "From Start to Sold"
Get the complete playbook for selling your home with confidence. Why do we share this? Because we know that success is in the execution.
This guide covers smart prep, pricing strategy, staging, timelines, and what to expect from our process at Coastal Homes LA. It’s clear, quick to read, and designed to help you make informed decisions from day one. Tap below to open the flipbook.

From Start to Sold









Contact Us
Coastal Homes LA | Compass
Address
2115 Main Street
Santa Monica
California
90405
Email Us
[email protected]
Call Us
310.593.7878